Well, yes. It gets our attention (if we’re paying attention). It reaches everyone. When you look up, you’re seeing the same thing everyone else sees when they look up. A message only a couple of seconds old (how’s that for “real time”?). The moon is the most universal form of social media: current, universal, and free–as long as your connection isn’t obscured by fog or clouds. Tonight’s Super Harvest Blood Moon (a rare total eclipse happening at the same time as the moon’s perigee–or closest point to the earth in its orbit) is a sensational message.